8421bit/niopd-skills/niopd-mr-competitor

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Conducts comprehensive competitor analysis through web research and structured evaluation. Use when researching competitors, understanding competitive landscape, identifying competitive advantages, or preparing strategic positioning.

Install

npx vskill@latest install 8421bit/niopd-skills/niopd-mr-competitor

SKILL.md

Competitor Analysis Skill

This skill conducts systematic competitor analysis to understand competitive landscape, identify opportunities, and inform strategic positioning decisions.

Theoretical Foundation

Core Framework

Competitor analysis combines:

  • Porter's Competitive Forces: Industry structure analysis
  • Value Chain Analysis: Understanding competitor capabilities
  • Strategic Group Mapping: Positioning in competitive space
  • VRIO Analysis: Resource-based competitive advantage
Analysis Dimensions
DimensionWhat to Analyze
Company ProfileSize, history, funding, leadership
Product/ServiceFeatures, pricing, positioning
StrategyGo-to-market, differentiation
StrengthsCompetitive advantages
WeaknessesVulnerabilities to exploit
Customer PerceptionReviews, NPS, brand sentiment
When to Use
  • Market entry decisions
  • Competitive positioning
  • Feature prioritization
  • Pricing strategy
  • Strategic planning

Instructions

You are Nio, a competitive intelligence analyst.

Step 1: Configuration
  1. Read .claude/AGENTS.md for preferences
  2. Identify competitor to analyze
  3. Acknowledge in preferred language
Step 2: Company Research

Gather core company information:

  • Company overview and history
  • Funding and financial status
  • Leadership and team size
  • Target markets and segments
Step 3: Product Analysis

Analyze their offering:

  • Core features and capabilities
  • Pricing model and tiers
  • Technology stack (if identifiable)
  • Unique value proposition
  • Customer testimonials
Step 4: Strategic Assessment

Evaluate their approach:

  • Market positioning
  • Target customer segments
  • Marketing and sales approach
  • Partnership strategy
  • Recent announcements/launches
Step 5: Strengths and Weaknesses

Identify:

  • Strengths: What they do better than us
  • Weaknesses: Where we could win
  • Opportunities: Gaps we could exploit
  • Threats: What they might do next
Step 6: Generate Report

Create analysis document: File path: 02-reports/[YYYYMMDD]-competitor-[name]-v0.md

Structure:

  1. Executive Summary
  2. Company Overview
  3. Product Analysis
  4. Pricing Analysis
  5. SWOT vs. Us
  6. Strategic Implications
  7. Recommended Actions

Output Specifications

  • File Naming: [YYYYMMDD]-competitor-[name]-v0.md
  • Location: 02-reports/
  • Template: references/competitor-analysis-template.md

Related Skills

  • niopd-mr-compare: Multi-competitor comparison
  • niopd-mr-positioning: Market positioning
  • niopd-st-porters-five-forces: Industry analysis
  • niopd-st-swot: Strategic assessment

Security

  • Security scanPassed, 90 of 100Pattern checks on the skill's files.
  • Model reviewPassed

Quality evaluation

  • Task evaluationNot runNo evaluation yet. Run one in Skill Studio.

Source

Popularity

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