cold-iq/coldiq-marketplace-skills/signal-detection

Signal Detection

30 sales triggers across 6 categories, tiered by reliability, each mapped to the ColdIQ endpoint that surfaces it. Blend ≥2 independent signals before high-effort plays.

Where a signal is detectable, this skill routes it to a ColdIQ marketplace endpoint; the rest stay as research guidance.

ColdIQ Marketplace Endpoints

Reliability tiers

• Tier 1 — highest intent (same-day): Series A+ funding, expansion into new market, leadership

change in the buyer's department. Budget approved or imminent. → GET /v1/signalbase/funding-signals · ? cr · signalbase.funding_signals (unverified)

• Tier 2 — strong (30–90d): competitor tech adoption, partnership/acquisition, hiring surge (5+).

→ GET /v1/signalbase/hiring-signals · ? cr · signalbase.hiring_signals (unverified)

• Tier 3 — moderate (nurture): 1–3 job postings, award/recognition, product launch.

→ GET /v1/predictleads/discover/job_openings · 0.18 cr · predictleads.discover.job_openings

• Tier 4 — weak (context only): social activity, traffic spikes, general news.

→ POST /v1/serper/news · ? cr · serper.news (unverified)

The 30 triggers → where to source them

• Funding & financial: Series A+ (signalbase.funding_signals), M&A

(signalbase.acquisition_signals), financing events (predictleads.discover.financing_events).

• Hiring & team: new exec / champion move (signalbase.job_change_signals), hiring surge

(signalbase.hiring_signals), SDR/BDR or dept expansion (limadata.jobs, predictleads.discover.job_openings).

• Technology & digital: new tech adoption / stack removal (predictleads.company.technology_detections),

buying intent (theirstack.companies.buying_intents), running ads / launches (serper.news).

• Competitive & vendor: competitor reviews / contract expiry / comparison shopping — no native

endpoint; use serper.news / predictleads.discover.news_events as proxies.

• Product & business events: geographic expansion, new office, partnership, regulatory change

(predictleads.discover.news_events, serper.news).

• Marketing & reputation: LinkedIn post engagement (limadata.posts.reactions), PR/media mention

(serper.news).

Freshness windows (outreach timing)

Funding 90d (weeks 2–8) · Series C deployment 180d (weeks 5–12) · LinkedIn posts 30d (0–7d) · hiring 60d (14–30d) · new exec 90d (days 14–30) · tech change 60d (0–30d) · champion job change 30d (0–14d, fastest decay) · event attendance 21d (±7d).

Multi-signal stacking

• T1 + T1 = white-glove (immediate): funding + hiring surge; new exec + tech removal;

champion job change + ICP fit.

• T2 + T2 = priority sequence: hiring (1–3) + LinkedIn engagement; competitor review + your

pricing-page visit; industry-news impact + geographic expansion.

• T3 = templated nurture.

"So what?" test for copy

Every signal you reference must be: recent, connected to your offer, something they'd care that you noticed, tied to a specific pain. Go deeper than the obvious — "hiring SDRs but no rev-ops lead yet" beats "you're hiring SDRs". Hand off to crawford-method for the actual opener.

Tips

• Automate Tier 1 with same-day triggers (/v1/limadata/watch); batch Tier 3–4 weekly.
• Cheapest source first: serper.news / predictleads.* (0.18) before 3-credit intent calls.
• Track signal→meeting conversion, not detection volume.