fusengine/agents/seo-ecommerce

<objective> Covers e-commerce-specific SEO: Product schema (offers/aggregateRating/review/brand) plus BreadcrumbList on product pages, category page structure (intro copy, H1, pagination canonicals), faceted-navigation indexing rules by filter-combo count, out-of-stock handling (keep the page, set availability, link to alternatives), internal search page blocking/optimization, and marketplace-specific tactics (Amazon A+ Content, Etsy tags, eBay item specifics). Schema templates live in templates/json-ld/. </objective>

E-commerce SEO

Product Pages

• Product schema with offers, aggregateRating, review, brand
• BreadcrumbList schema
• Unique meta title/description per product
• Canonical to self (not category)
• Reviews above the fold (with schema)
• Out-of-stock: keep page, set availability: OutOfStock, link to alternatives

Category Pages

• Intro paragraph 150-300 words (above products)
• H1 with category keyword
• Pagination: rel="canonical" on each paginated page (Google deprecated rel=next/prev)
• Filter URLs: see Faceted Navigation below

Faceted Navigation Rules

Internal Search

• Block /search?q=* in robots.txt (avoid index bloat)
• But optimize top searched terms as static pages

Schema Templates

• templates/json-ld/product.json
• templates/json-ld/breadcrumb.json

Marketplaces

• Amazon: A+ Content, backend keywords
• Etsy: tags, attributes, video listings
• eBay: item specifics, gallery photos