guangjun5952/tvc-ai-director/tvc-ai-shot-prompter

TVC AI Shot Prompter

Use this skill to convert storyboard shots into executable image prompts and video prompts.

The image prompt and video prompt use different methods:

• Image prompt: use the 8-layer still-image structure.
• Video prompt: use the Seedance-style video structure based on referenced materials, segmented timing, camera movement, audio, and product continuity.
• For complex single-shot cinematic action prompts, use the cinematic long-take structure in references/video-prompt-method.md: base assets, scene, sound, atmosphere/quality, visual tone, color, shot design, action chain, ending event, and negative constraints.

Workflow

1. Create continuity anchors:

• Brand/product identity.
• Actor identity, wardrobe, makeup, hair.
• Location, props, art direction.
• Lighting, color, lens, camera behavior.
• Reference assets and how to cite them with @ when a video model supports material references.

1. Load prompt methods when needed:

• Read references/image-prompt-method.md for still image prompts.
• Read references/video-prompt-method.md for video prompts.

1. For each storyboard shot, write:

• Image prompt using: Subject + Action + Environment + Composition + Camera + Lighting + Color + Style.
• Video prompt using: reference material + duration/ratio + time-segmented action + camera movement + product/actor continuity + sound/music + negative constraints.
• For prompts with multiple referenced characters, props, vehicles, creatures, or node-asset IDs, first create a 基础设定 block that locks each asset's identity, costume/material, behavior, and allowed expression/state changes.
• Negative prompt.
• Continuity lock.
• Regeneration notes.
• If the user asks for Excel/表格/xlsx, preserve storyboard columns and append prompt columns so the table can be exported directly.

1. Keep prompts executable:

• Use concrete visual facts instead of abstract emotions.
• Write actions, not feelings.
• Separate lighting from color palette.
• Put style reference last.
• Do not overload one shot with multiple unrelated events.

Output Format

全片一致性设定：
素材引用规则：
镜头 Prompt 表：
重生成策略：
下游交接：

Prompt table columns:

| 镜号 | 图片 Prompt | 视频 Prompt | 负面约束 | 连续性锁定 | 重生成备注 |
| --- | --- | --- | --- | --- | --- |

Excel-ready combined table columns:

| 镜号 | 时间码 | 时长 | 景别 | 画面内容 | 镜头运动 | 产品/logo | 声音/字幕 | 图片 Prompt | 视频 Prompt | 负面约束 | 连续性锁定 | 重生成备注 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |

Image Prompt Method

Write still-image prompts in this order:

1. Subject.
2. Action.
3. Environment.
4. Composition.
5. Camera.
6. Lighting.
7. Color Palette.
8. Style Reference.

Do not start with style. Do not write abstract identity only. Describe visible traits, visible actions, and concrete cinematic grammar.

Video Prompt Method

Use Seedance-style video prompt logic:

• State referenced assets with @ when available, such as @product_reference, @character_reference, @scene_reference.
• Preserve native asset tags such as <node-asset>...</node-asset> when the target platform uses them. Describe what each asset controls immediately after the tag.
• Specify duration and aspect ratio.
• Break motion into time segments when the shot has a beginning, middle, and end.
• Describe camera movement, subject movement, product movement, and ending frame.
• Add sound, music, SFX, or silence cues when useful.
• For product shots, protect package shape, logo, label, material, and scale.
• For one-take action shots, separate 分镜, 景别, 构图, 运镜手法, and 画面内容 so the model gets both cinematography and event order.

Prompt Quality Bar

• State what must remain identical across shots.
• Put product shape, logo visibility, and hand interaction rules in the prompt when relevant.
• Avoid impossible camera moves, contradictory light, and multiple time jumps in one generated shot.
• Negative prompts must block extra fingers, warped logos, unreadable text, face drift, product deformation, random subtitles, and unwanted style shifts.
• If a prompt says "失落", "高级", "清爽", or "电影感", translate it into visible action, composition, camera, light, color, or sound.