name: icp_segmentation description: Derive distinct outbound ICP segments (B2B sales-assisted vs PLG self-serve) from the seller's validated domain positioning. Use before prospecting or when confirming who Kami will sell to. metadata: version: "1.0.0"

ICP Segmentation (outbound)

Produce 3–5 distinct segments for this seller's actual product (canonical domain + validated positioning). Do not inject a hardcoded vertical (healthcare, scheduling, etc.).

Method

1. Lock identity to the submitted canonical domain. Ignore same-name companies in other industries.
2. Read positioning + all ICP buckets + competitors (not just bucket[0]).
3. Split by motion:

• b2b_sales_assisted — teams; email a champion + economic buyer.
• plg_self_serve — individuals; personalize from public signals; never invent emails.

1. Technographic + firmographic filters must match this product category from evidence.
2. B2B segments: real candidate_companies with domains (not news/listicles, not the seller domain).
3. PLG segments: example_user_personas with hooks — not fake addresses.
4. Set target_count budget per segment.

Hard rules

• Never invent contact emails.
• Never treat URL shorteners, job boards, or "Top N startups" pages as companies.
• Never invent biotech/healthcare/scheduling/Calendly narratives unless first-party evidence says so.
• Prioritize by Fit × Intent later (separate axes; decay intent after ~2 weeks).
• Wait for founder confirmation before discovery.

Output

Fenced JSON matching Kami's SalesSegment shape.