majiayu000/claude-skill-registry-data/magazine-ad

Trade-magazine print ad

Write for an industry magazine reader who understands maintenance and engineering workflows and may spend longer with the page than a newspaper reader. Use that space to make the product's role in the workflow concrete. The copy should still scan quickly: a strong headline introduces the value, a deck gives the mechanism, and the body connects the mechanism to the reader's work.

Shape the ad

Provide four labeled fields: Headline:, Deck:, Body:, and Call to action:. Keep the headline to roughly six to ten words and focus it on one supported benefit or task. The deck should be one sentence that clarifies what the product does. Do not use the deck merely to restate the headline with different adjectives.

Use about 90–140 words in the body when the brief allows a fuller print ad. Open with the inspection-review friction described in the brief. Explain the product's input and action in concrete terms: InspectAI analyzes equipment photographs and identifies visible signs of wear and damage. Then show how that capability may help teams review photos faster or produce more consistent reports. Two connected paragraphs often work better than a list of broad claims.

Close with the one action the brief requests, such as scheduling a demo. If no contact details are supplied, write a verbal invitation without fabricating a URL, QR code, phone number, or email address. Do not add layout instructions, art direction, captions, or alternate headlines unless the user asks for them; this skill produces copy for the requested ad.

Respect a technical reader

Specificity matters more than dramatic language. Name photographs, visible wear, review, and reporting when those facts are available. Avoid claiming that the product diagnoses root causes, predicts breakdowns, monitors equipment continuously, or replaces an inspector. Those are different capabilities. Do not imply an integration with a maintenance system or a proven accuracy rate without evidence in the brief.

A technically informed reader should be able to tell what the system examines and why the output is useful. If a sentence could fit any AI product, make it more concrete or remove it. Avoid generic claims such as "unmatched innovation" and "revolutionary intelligence." Before delivering, check that the headline, deck, body, and CTA form one coherent ad, that the body adds substance beyond the deck, and that every factual claim can be traced to the brief.