version: "1.0.0" name: waste-recycling-leads description: Build a lead list of waste management, recycling, skip hire and environmental services firms, qualified by permits, licences and fleet size. Use when the user wants to sell to waste companies, recycling firms, skip hire, waste carriers, environmental services, scrap merchants or resource management businesses.

Waste and Recycling Lead Generation

Waste is one of the most heavily permitted sectors anywhere. Every carrier, every treatment site and every disposal facility holds a licence or permit on a public register, with the operator, the site, the permitted activities and the tonnage limits attached.

That gives you operating scale directly from a government register, which almost no other vertical offers.

Who actually buys

Permit type is the segment. Collection, transfer, treatment, recovery and disposal are different operations with different regulatory burdens, different assets and different problems.

Compliance reporting is the universal pain. Waste is a documentation business as much as a haulage business — duty of care records, consignment notes, waste transfer notes, tonnage returns. Anything touching that has a receptive audience.

Where these leads live

Cross-referencing the permit register against the vehicle operator licence register gives you both the site capability and the fleet size — a two-source size filter that's hard to beat.

Qualifying signals

Disqualifiers

• Waste brokers with no vehicles or sites, unless targeted
• Man-and-van clearance operators without upper-tier registration
• Local authority in-house services, which procure publicly
• National waste groups where head office buys
• Permits that are surrendered, revoked or suspended
• Scrap metal dealers, if you need general waste operators

The ManyPI brief

{
  "description": "Independent waste management and recycling operators holding an environmental permit for a transfer or treatment site plus upper-tier carrier registration, running 10-60 vehicles under their own operator licence. Prefer firms with commercial rather than only municipal contracts, hazardous waste authorisation, or a recent planning application for site expansion. I want the operations director, managing director or compliance manager. Skip waste brokers with no assets, man-and-van clearance operators, local authority in-house services, national waste groups and revoked permits.",
  "count": 200,
  "locations": ["United Kingdom"],
  "industries": ["waste management", "recycling", "environmental services"],
  "company_size": "10-60 vehicles, own permitted site",
  "titles": ["Operations Director", "Managing Director", "Compliance Manager", "General Manager", "Transport Manager"],
  "keywords": ["environmental permit", "upper tier carrier registration", "own transfer or treatment site", "commercial contracts", "hazardous waste authorisation"],
  "exclusions": ["waste brokers with no assets", "man and van clearance", "local authority in-house services", "national waste groups", "surrendered or revoked permits", "scrap metal only"],
  "required_fields": ["email", "full_name", "title"],
  "extra_columns": [
    "What environmental permits do they hold, for which sites and activities, and at what tonnage limits? Include the register URL.",
    "What is their waste carrier registration tier and number?",
    "How many vehicles are authorised on their operator licence?",
    "Do they hold hazardous waste authorisation?",
    "Have they applied for planning permission for a new or expanded facility recently?",
    "Which roles have they posted in the last 90 days, with dates?"
  ],
  "sources": ["environmental regulator permit registers", "waste carrier and broker registers", "vehicle operator licence records", "local authority waste contract awards", "planning applications"],
  "notes": "Permitted tonnage from the environmental register plus authorised vehicles from the operator licence gives a two-source size filter. Compliance documentation is the universal pain in this sector, not haulage."
}

claude mcp add --transport http manypi https://mcp.manypi.com/mcp -s user

Finding the contact

Registers name operators and often responsible people.

1. Permit register entries, naming the operator entity and site contact
2. Company registry filings for directors
3. Operator licence records, naming the transport manager
4. Contract award notices, naming a supplier contact
5. Trade association listings
6. enquiries@ or sales@, monitored because collections are booked by phone and email

The angle that works

You're permitted for 75,000 tonnes across two transfer sites and running 34 vehicles. At that scale the duty-of-care paperwork usually outgrows whatever it started in before the fleet does.

Uses two public register facts and names the sector's real bottleneck, which is documentation rather than capacity.

What falls flat here specifically: treating waste as generic logistics. The regulatory documentation burden is the defining feature of the industry, and an email that doesn't reflect that reads as though it was sent to a haulier by mistake.

Timing

• Very early morning. Collection rounds start before 6.
• Ahead of regulatory return deadlines, when compliance workload peaks.
• After a permit variation or new site approval.
• January, after the post-Christmas volume spike.

Don't

• Don't treat this as haulage. Compliance is the differentiator.
• Don't include brokers if you need asset operators.
• Don't ignore permit tonnage. Best size data available.
• Don't email mid-morning and expect an operations reply.
• Don't target national groups with a mid-market product.

Related playbooks

logistics-freight-leads, facilities-management-leads, manufacturing-industrial-leads, government-tender-leads, construction-trades-leads