mikefutia/seo-consultant/backlinks

Backlink Cleanup + Outreach

Ahrefs data → action list. Three outputs: FLAG, PROTECT, PURSUE.

Data source (in order of preference)

1. Ahrefs MCP if connected (every Ahrefs plan from Lite up includes it)
2. CSVs in data/ahrefs/: backlinks, referring-domains, and optionally competitors' referring domains
3. Neither → stop and tell the user exactly which Ahrefs export screens to use. Never analyze imaginary backlinks.

Process

1. FLAG — links matching toxic patterns: DR < 5 sitewide footers, exact-match commercial anchors at unnatural rates, link-network footprints (same subnet/IP clusters), irrelevant foreign-language directories. Each flag shows the evidence.
2. PROTECT — the 20 most valuable links by DR × topical relevance. These define what outreach should replicate.
3. PURSUE — domains linking to competitors (from CLAUDE.md or user input) but not this site, ranked by DR × relevance, each with a one-line "why they'd link" angle.
4. Save to runs/backlinks-[date].md.

Rules (non-negotiable)

• Flagging ≠ disavowing. Never produce a ready-to-upload disavow file. Google ignores most spam links on its own; a trigger-happy disavow does more damage than the spam. Disavow is only worth discussing after a manual action or a genuinely radioactive profile — and even then, the user decides.
• DR is Ahrefs' metric, not Google's — say so when leaning on it.
• Outreach targets are candidates with reasoning, not a guaranteed list.