nicepkg/ai-workflow/ad-copy-generator
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Generate high-converting ad copy for Google Ads, Meta (Facebook/Instagram), LinkedIn, and TikTok. Creates multiple variations with A/B testing in mind. Includes headlines, descriptions, CTAs, and platform-specific formats. Use when creating ads, generating ad variations, or A/B testing ad copy.
Install
npx vskill@latest install nicepkg/ai-workflow/ad-copy-generatorSKILL.md
Ad Copy Generator
Generate platform-optimized advertising copy with multiple variations for A/B testing.
Supported Platforms
| Platform | Ad Types | Key Constraints | |
|---|---|---|---|
| Google Ads | Search, Display, YouTube | Headlines 30 chars, Descriptions 90 chars | |
| Meta (FB/IG) | Image, Video, Carousel, Stories | Primary text 125 chars, Headline 40 chars | |
| Sponsored Content, Message Ads, Text Ads | Intro 150 chars, Headline 70 chars | ||
| TikTok | In-Feed, TopView, Spark | Text 100 chars, CTA driven |
How to Use
Basic Usage
Advanced Usage
Output Format
Google Ads (Responsive Search Ads)
Meta Ads (Facebook/Instagram)
LinkedIn Ads
Copywriting Frameworks
AIDA (Awareness → Interest → Desire → Action)
PAS (Problem → Agitate → Solution)
4Ps (Promise → Picture → Proof → Push)
Before-After-Bridge
Platform-Specific Best Practices
Google Ads
- Include keywords in headlines (improves Quality Score)
- Use numbers and stats ("Save 50%", "10x Faster")
- Include brand name in at least 2 headlines
- Use power words: Free, New, Exclusive, Limited, Proven
- Always include CTA: Get, Try, Start, Discover, Learn
Meta Ads
- Hook in first 3 words (most scroll quickly)
- Use emojis sparingly for B2C, avoid for B2B
- Ask questions to increase engagement
- Social proof performs well (X customers trust us)
- Video: Hook in first 3 seconds
LinkedIn Ads
- Professional tone, but not boring
- Lead with value, not sales pitch
- Industry-specific language builds credibility
- Stats and data resonate with B2B audience
- Thought leadership angle often outperforms direct sales
TikTok Ads
- Casual, authentic tone (not corporate)
- Hook in first 1-2 seconds
- Trending sounds/formats increase reach
- User-generated content style performs best
- Strong CTA at the end
A/B Testing Strategy
Variables to Test
Headlines:
- Question vs. Statement
- Benefit-led vs. Feature-led
- With numbers vs. Without
- Short vs. Long
- Emotional vs. Rational
Primary Text:
- Short (1-2 sentences) vs. Long (paragraph)
- Problem-focused vs. Solution-focused
- First person vs. Second person
- With social proof vs. Without
- With urgency vs. Without
CTAs:
- Direct ("Buy Now") vs. Soft ("Learn More")
- Benefit-based ("Get Your Free Trial") vs. Action-based ("Start Now")
Testing Protocol
- Test one variable at a time
- Run for minimum 7 days or 1000 impressions
- 95% statistical significance before declaring winner
- Document all tests and results
- Apply learnings to future campaigns
Example Output
Input: "Create Google Ads for a CRM software targeting small business owners"
Output:
Integration
Works well with:
- keyword-cluster-builder - Find keywords to include in ad copy
- competitive-ads-extractor - Analyze competitor ad strategies
- landing-page-copywriter - Create matching landing page copy
- social-media-analyzer - Measure ad performance
Security
- Security scanPassed, 95 of 100Pattern checks on the skill's files.
- Model reviewPassed
Quality evaluation
- Task evaluationNot runNo evaluation yet. Run one in Skill Studio.
Source
- SKILL.md in the repositoryCheckingworkflows/marketing-pro-workflow/.claude/skills/ad-copy-generator/SKILL.md
Popularity
- Repository stars
- 283
- Repository forks
- 50
- 7-day trend score
- 28
Stars and forks are for the whole GitHub repository, not this skill alone. Not refreshed yet.
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