ucsandman/marketing-studio/social-clip

Social Clip

REQUIRED BACKGROUND: marketing-studio skill; also read ${CLAUDE_SKILL_DIR}/../../docs/playbook/remotion.md. Work in ${CLAUDE_SKILL_DIR}/../...

Produces a scored short-form asset in <product>/marketing/assets/<brand>/. Its opening, aspect-specific composition, and CTA must serve the platform rather than repeat the launch film's end card by default.

Recipe

1. Toolchain + brand check per marketing-studio.
2. Put approved capture/source media under the product workspace's public/<brand>/

tree using a repeatable product-aware feeder. The SocialClip panel zooms into it — tune the zoom {from,to,origin} so the crop ends BEFORE any app-side clipped edge and the money-shot column/element is the rightmost thing in frame.

1. Product-owned props file matching socialClipSchema

({brandId, kicker, headline, lines (1-4), screenshot, cta}). Copy: terse, factual, brand voice, no em dashes.

1. Proof stills at frames 45/150/280 (headline / panel+lines / end card), Read each,

iterate copy + zoom until intentional.

1. Render into the product workspace with the product props and

--public-dir=<product>/marketing/assets/<brand>/public.

1. Score it (mandatory: SocialClip renders silent and a silent clip is not

deliverable): run score-social-clip with --project <product> and the one narration line that matches the plate. Cuts alone do not justify generic SFX.

1. node scripts/check-audio.mjs <brand> --project <product> exits 0, then deliver the scored file per

marketing-studio.