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udacity/cd14715-claude-code-classroom/company-analysis
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name: company-analysis description: Analyze companies and generate comprehensive research reports. Use when user asks to research, analyze, profile, or investigate a company. allowed-tools: Read, Grep, WebSearch, WebFetch metadata: version: "1.0.0"


Company Analysis Skill

This skill teaches Claude how to conduct thorough company research and generate structured reports.

When to Use This Skill

Use this skill when the user requests:

  • "Research [Company Name]"
  • "Analyze [Company Name]"
  • "Tell me about [Company Name]"
  • "Generate a company profile for [Company Name]"
  • "What does [Company Name] do?"

Research Methodology

Phase 1: Initial Discovery (5 minutes)

Gather Basic Information:

  • Company name and website
  • Industry/sector
  • Company size (employees)
  • Headquarters location
  • Founding date

Quick searches:

bash
"[Company Name] official website"
"[Company Name] about"
"[Company Name] crunchbase"

Phase 2: Detailed Research (10-15 minutes)

Products & Services:

  • Main products/services offered
  • Target market (B2B, B2C, enterprise, SMB)
  • Pricing model (if public)
  • Key features and differentiators

Business Information:

  • Business model (SaaS, marketplace, ecommerce, etc.)
  • Revenue model (subscription, transaction, ads, etc.)
  • Customer segments
  • Competitive positioning

Leadership & Team:

  • Founders and founding story
  • CEO and executive team
  • Notable advisors or board members
  • Company culture highlights

Technical Details:

  • Technology stack
  • Infrastructure and platforms
  • API/developer ecosystem
  • Open source contributions

Recent Activity:

  • Latest product launches
  • Funding rounds (last 2 years)
  • Press mentions and news
  • Partnerships and acquisitions

Phase 3: Analysis & Synthesis (5 minutes)

Connect the dots:

  • What problem does the company solve?
  • Who are their main competitors?
  • What's their growth trajectory?
  • What makes them unique?

Standard Report Format

Use this structure for all company research reports:

markdown
# Company Research Report: [Company Name]
## Executive Summary
[2-3 sentence overview of what the company does, who they serve, and why they matter]
## Company Overview
**Founded**: [Year]
**Founders**: [Names]
**Headquarters**: [City, State/Country]
**Company Size**: [Number of employees]
**Industry**: [Primary industry/sector]
**Website**: [URL]
## Products & Services
### Core Offerings
**[Product/Service Name]**
-**Description**: [What it does]
-**Target Market**: [Who uses it]
-**Key Features**: [Main capabilities]
**[Product/Service Name]**
-[Same structure]
### Business Model
[How they make money - subscription, freemium, transaction fees, etc.]
## Leadership Team
### Founders
-**[Name]**, [Title] - [Brief background]
### Executive Team
-**CEO**: [Name] - [Brief background]
-**CTO**: [Name] - [Brief background]
-**[Other C-suite]**: [Name] - [Brief background]
## Technology & Stack
**Frontend**: [Technologies]
**Backend**: [Technologies]
**Infrastructure**: [Cloud providers, databases]
**Developer Tools**: [APIs, SDKs, open source projects]
## Market Position
**Target Customers**: [Description of ideal customer]
**Competitive Landscape**: [Main competitors and differentiation]
**Market Size**: [If available - TAM, SAM]
## Recent Developments
**Last 12 Months:**
-[Funding rounds, acquisitions, product launches]
-[Key hires or leadership changes]
-[Partnerships or integrations]
-[Notable press or awards]
## Key Metrics (if public)
-**Funding**: [Total raised, latest round]
-**Valuation**: [Last known valuation]
-**Growth**: [User count, revenue growth, etc.]
## Sources
-[URL 1 - Company website]
-[URL 2 - Crunchbase]
-[URL 3 - News article]
-[URL 4 - Tech blog]

Research Tips

Finding Company Information

Official Sources (highest priority):

  1. Company website (about, products, team pages)
  2. Company blog and press releases
  3. LinkedIn company page
  4. Official social media accounts

Third-Party Sources:

  1. Crunchbase (funding, team, metrics)
  2. TechCrunch and tech news sites
  3. Industry analyst reports
  4. GitHub (for tech companies)

Technical Stack Research:

  1. Company careers page (technologies they hire for)
  2. Engineering blog posts
  3. GitHub repositories
  4. BuiltWith or Wappalyzer
  5. API documentation

Search Patterns That Work

bash
# Basic company info
"[Company] about"
"[Company] what we do"
# Funding and growth
"[Company] funding"
"[Company] series A/B/C"
"[Company] raised"
# Technical details
"[Company] tech stack"
"[Company] engineering blog"
"site:github.com [Company]"
# Leadership
"[Company] leadership team"
"[Company] founders"
"[Company] CEO"
# Recent news
"[Company] news [current year]"
"[Company] launched [current year]"

Example Analysis

Research Request: "Research Stripe"

Step 1: Initial Discovery

  • Search "Stripe official website"
  • Visit stripe.com
  • Found: Payment processing platform, founded 2010, San Francisco

Step 2: Detailed Research

  • Products: Payment processing, Stripe Connect, Stripe Atlas
  • Tech stack: Ruby, JavaScript, APIs
  • Leadership: Patrick & John Collison (founders)
  • Recent: Embedded finance, crypto support

Step 3: Generate Report [Use standard format above]

Quality Checklist

Before delivering the report, verify:

  • [ ] All sections have relevant information (or marked "Not available")
  • [ ] Sources are cited for key facts
  • [ ] Information is current (check dates)
  • [ ] Technical details are accurate
  • [ ] Leadership information is up-to-date
  • [ ] No speculation - only facts
  • [ ] Formatted consistently

Common Pitfalls to Avoid

❌ Don't:

  • Include outdated information without noting the date
  • Speculate about company strategy or financials
  • Mix up different companies with similar names
  • Include unverified rumors
  • Copy marketing language verbatim

✅ Do:

  • Focus on verifiable facts
  • Note when information is unavailable
  • Cite sources for all claims
  • Use neutral, analytical tone
  • Update research if company has changed significantly

Delegating to Subagents

When appropriate, delegate portions of research:

Use `web-researcher` for:

  • Gathering product information
  • Finding tech stack details
  • Collecting company metrics

Use `people-finder` for:

  • Leadership team research
  • Founder backgrounds
  • Organizational structure

Example:

markdown
Let me delegate to specialized subagents for thorough research:
-Using `web-researcher` to gather company and product details
-Using `people-finder` to identify leadership team
-I'll synthesize the information into a comprehensive report

Report Variations

Quick Profile (2-3 paragraphs)

When user asks for a "quick overview" or "brief summary":

markdown
[Company Name] is a [industry] company founded in [year] that provides [core offering]. They serve [target market] with products including [main products]. The company was founded by [founders] and is headquartered in [location]. [Recent notable achievement or funding].

Technical Deep Dive

When user asks specifically about technology:

Focus on:

  • Architecture and infrastructure
  • Programming languages and frameworks
  • APIs and developer tools
  • Open source projects
  • Engineering blog highlights

Competitive Analysis

When user asks "Compare [Company A] to [Company B]":

Create side-by-side comparison table:

AspectCompany ACompany B
Founded[Year][Year]
Products[List][List]
Target Market[Description][Description]
Pricing[Model][Model]

Success Criteria

A good company research report should:

  1. ✅ Answer the user's question comprehensively
  2. ✅ Provide accurate, current information
  3. ✅ Include proper source citations
  4. ✅ Use clear, professional formatting
  5. ✅ Distinguish facts from speculation
  6. ✅ Be actionable (user can make decisions from it)
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